In 2014 they started, Proyecto Mas Color, an awareness social media campaign and online petition. In an 2014 interview with Ain't I Latina?, the Arzu sisters talk about why they started the campaign.
What inspired you to launch Proyecto Más Color?
We have noticed the racial disparity in Latin American television programs from a very young age, and we want to bring awareness to the lack of representation of Afro-Latinos in Latin American media. This is a mission for social justice. The Latino community is diverse and it’s time for the Latin American media to start reflecting that diversity. This is an era of multiculturalism. It’s time for Latin American media to start catching up.
What do you hope the outcome to be for Proyecto Más Color?
We foresee the inclusion of more people of color in Univision and Telemundo’s daily programming.
How have the ways Afro-Latinos been portrayed in Spanish-speaking media affected the way you’ve viewed yourself?
We don’t view ourselves according to what we see in the media. Our quest is to seek representation for our people and model for our children.
Why do you choose to identify as Afro-Latina?
An Afro-Latino is a Latin American person of Black African ancestry, and that’s exactly what we are.