Dear <<First Name>>
Announcing a two-year charity partnership with Tottenham Hotspur Football Club
We are delighted to tell you about a two-year charity partnership with Tottenham Hotspur that was announced in the media yesterday, ahead of the hotly anticipated North London derby at White Hart Lane against Arsenal on Saturday, March 5th.
We are absolutely thrilled that Spurs will dedicate the match to our cause. The team will be wearing special edition kit, to be signed and auctioned afterwards. Team captain Hugo Lloris introduced our partnership to the media. Head coach Mauricio Pochettino introduced one of our children - Luke Langton - to the world's media as his "new signing", saying, "We are all on Luke's team". Our volunteers will collect and hand out leaflets at the match.
Our charity was founded and developed by the community because local people believed our children and their families deserved more dignity and care. Many of our supporters are lifelong Spurs fans, all extremely proud that their team is backing us in this way.
For more information about our partnership with Tottenham Hotspur and how you can get involved, please visit www.ForPreciousMoments.com. If you're joining in the conversation on twitter, look out for #PreciousMoments #NAChildren.