Imaculum - April newsletter.
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Imaculum adds personalised watermark overlay and premium pricing features

We’re thrilled today to announce a significant new update to Imaculum. Following much appreciated feedback from users, we’ve added personalised watermark overlay and premium pricing features to better enable event photographers to offer bespoke branding to imagery and increase revenues.

The personalised watermark overlay mean users can create a bespoke or branded watermark in Photoshop and upload it to the system to automatically overlay over all images shown in the Viewing Station. 

Our new Premium Pricing function allows a photographer to assign different prices to products, quickly and easily; with the Viewing Station automatically displaying the correct price to your customers.

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Imaculum Version Numbering

The way we list the version number of Imaculum has changed. This short blog post explains the new system and the reason for the change.
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Balance Image Quality vs. Quantity to Maximise Revenue

The age old problem for all photographers is establishing how many images to capture to maximise revenue. 
A general rule of thumb, to maximise sales opportunities, is to create as many different images of each person (or car, or animal, etc. depending on the subject matter!) as possible.
Ha! if only if were that simple...
It would be unwise to rush out and place your camera on the highest motor drive setting and fill a memory card as fast as you can. The number of images you capture should be tempered by six core considerations...

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