Imaculum - August Newsletter
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Scaling Up Your Photography Business To The Next Level

If you’re anything like me, you got into photography because you loved taking photos; not because you wanted to be the next Richard Branson. Being a photographer and running a business require completely different skill-sets, and being good at one does not necessarily mean the other will come naturally.

Presuming that photography is your forte, as the word about your good work spreads and requests for bookings grow, your ability to fulfil all the requests as a one-man or woman band is limited. And unfulfilled requests mean missed revenue opportunities and further recommendations.

If you want to start generating more from your business, then the ability to scale-up and meet growing demand is key. But it can also be daunting, particularly if you’ve never run your own business before.

Here are five things to consider to help you do so successfully...

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Setting Up For A Successful Summer Event

Summer is the busiest time of year for any professional event photographer. Weddings, summer balls, corporate parties, sporting events and graduation ceremonies are just a few of the projects booking up diaries. And busy means profitable, but only if you’re properly prepared. In the heat of the moment, it’s all too easy to miss a vital shot, forget to pack a key item or mistakenly assume you know what the client wants. 

With that in mind, here are some of our top tips for setting up for a successful event this summer...

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