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Impact Zone Consultancy Top 5 SEO newsletter

Your SEO Top 5 for Succeeding Online

Welcome to Issue #9 of Our SEO Top 5 Newsletter!

October 5th, 2017
Impact Zone Newsletter SEO Top 5 No. 9

1. Which Blogging Tips Get Results? [New Survey Data]

32% of marketers think paid advertising is an ‘overrated marketing tactic’, but only 5% think blogging is. Takeaway: content marketing works. 

2. Is Your Content Marketing a Reader Magnet? [Chart]

Heidi Cohen provides great advice on how to create content that attracts readers. In particular, I am in love with her “Content by Category” matrix, below.

You can use the "Content Category" column as your blog categories, and the other column as ideas for your tags.

3. Mozbar, Free SEO Analysis Tool

The other week, I received an email from someone, inquiring as to my favorite free SEO tools. I thought I would share a few of those in these newsletters. 

Mozbar is one of those tools that is great to see the current state of your individual website pages. It is very useful for Squarespace users, since you cannot install a plugin for SEO like Yoast.

This tool allows you to see your title, meta description, h1/h2 tags, image alt text, plus what works you bolded or italicized.

When you use Mozbar while searching on Google, you may find the keyword difficulty for particular phrases. Hint: if you score in the 30s, the phrase is rankable.

4. Burnout or Brownout?  How not to fade out, superstar.

We have so many things to focus on, especially those of you working/running a business, raising children, caring for aging parents, and making time for a simple Date Night.

How do you know if you are merely tired or on your way to a complete burnout? Here are some signs to watch for, and tips to stop burn out before it happens.

Small breaks keep you productive and prevent a complete breakdown of productivity.

5. Yoga for After a Disaster

Mindset and focus are hard enough to keep when life is "normal". Then come hurricanes, wildfires, typhoons, earthquakes, and...mass shootings. We are all trying to cope, stay focused on our tasks, and yet care.

Here is a 30-minute session by Yoga with Adriene to help you do just that.

"Yoga For After Disaster is a 30 min healing yoga and meditation practice to help you find comfort and peace... post-disaster. Use the tools of yoga and pranayama to guide yourself inward so that you can move through the world with love and grace. Perfect for anxiety, stress or trauma. We are all in this together. Connect to the big picture, unplug and restore. 

Don't forget, a little goes a long way! Take 30 min to go inside and Find What Feels Good." 

Jewel H. Ward, SEO for Artists Seminar, September 2017
The SEO Basics for Artists seminars went well. I learned a lot about what specific SEO areas people need to focus on for their DIY sites to get found online. I will offer more specific seminars in the future, especially regarding keyword and cataloging.

Here is a photo/action shot of me giving the seminar using the virtual background feature of Zoom.
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