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Hi Friend,

I was looking through some recent work and wanted to share an example of how adding storyboards with simple characters can enlighten the content you’re sharing. 

I created this double sided Fact Sheet for the Yuba County Water Agency as a way to help their customers understand the criteria that are used in the Yuba Subbasins Groundwater Sustainability Plan. We may be talking about water –– but this is very dry stuff! 

Adding the talking figures makes this educational piece more friendly and conversational, breaks up the monotony of only text, and slows down the pace of the dense content.

And, by adding the talk bubbles, it allows the water agency to demonstrate that they understand the concerns that some of their customers might have.

See if you can find any places in your work where adding a few small figures with talk bubbles might help to explain a concept, show empathy to your audience, or add a moment of levity!

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The Graphic Distillery · PO Box 7484 · Berkeley, Ca 94704 · USA

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