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Your regular Newsletter on Platforms 

Dear Reader, 
here's your latest newsletter on Platforms – brought to you by the awesome Platform Design Toolkit Team.

Architects and Platforms
The journey of Platform culture at ING, told from an insider.

In this amazing interview, Esme and Simone invited Ron Kersic, Enterprise Architect and Technology and Innovation Strategist at ING, and a crucially active member of our Community of Practice, to share with us his unique and unplanned journey into the world of platforms. 

In this post, Ron shares his enthusiasm for a cultural revolution rooted in engagement, DIY, shared language and play.
Read this week's post here

🤓⚡️ New: Masterclass and Bootcamp online!
After Milan Bootcamp's sold out earlier on in August we've been working hard to luanch two new learning experiences: check out our public trainings page to reassess the differences and grab the ticket of your choice. If you're aiming to get a full and deep understanding of our frameworks, or apply PDT to your project(s)... GET YOUR EARLY BIRD TICKETs
👉 Our curated list of the best reads, videos and podcasts on Platforms (& more)
🗞️ .Reads
How to manage hypercompetitive markets 
NFX partner Pete Flint on hypercompetitive markets, where weak and asymptotic defensibilities make it hard for a venture to emerge on top. Among the 7 key strategies to win the competition, we highlight the cultural approach and the design for the emergence and listening to ecosystems.
Bundling or Unbundling ? ↴
In this interesting piece  Jeff Jordan and D'Arcy Coolican promote the idea that as big platform-marketplaces grow to sustain entire industries, they end up becoming too big to generate the right experience for every niche: then, vertical competitors appear to get a slice of a too big cake.
About the toxicity of our information ecology ↴
Interesting thoughts on the risks inside our information ecology. Starting from the famous example of gerrymandering, Nature shows how we can be unaware victims of reality distortion due to our filter bubble on social networks, and this can lead to heavy consequences on society.
Face recognition, bad people and bad data 
Ben Evans highlights the risks of using AI and machine learning without a proper understanding of its limitations. The issues are not on the technology itself, but on perception biases, culture, politics, and the wrong approach of EU GDPR regulation.
In the Ecosystem Economy, what is your strategy? 
In this piece, Jacobides on HBR points out many important aspects of ecosystems engagement and the importance of having a strategy to play in and for the ecosystem itself,  waiving competition in favor of collaboration and collective value growth.
Are Platforms Commons? 
Stowe Boyd reflects on the importance and impact that FANGs have on society. When people trust platforms more than institutions, can or should we consider them as commons? We will need a new governance and ownership model then.
🎙️  Podcast
From the internet's past to the future of crypto ↴
Why is crypto an important (r)evolution of the internet? What can entrepreneurs, corporations, and policymakers learn from the beginnings of the browser, ecommerce, and other examples about how emerging technologies move forward? An interesting (and truly funny) fireside chat with Marc Andreessen.
📹  Video
Making sense of sensemaking ↴    
Crazy videos and podcasts on Rebel Wisdom: Schmachtenberger first questions the health of our information ecology, then, with Wheal and Hall, he reflects on decentralised collective intelligence and why sensemaking is the priority, to build what many call Game B the next stage of human civilization.
Meet us at the Choice Conference!
We are exploring the deep and ecosystemic meaning that any choice in business has. It will inspire and challenge a new understanding of the world of work.

We’ll meet in Madrid, the 18th and 19th of October.
Want to join our Community of Practice?
Tell us more how you're using the Platform Design Toolkit
Wanna play the Platform game?
A few weeks ago we released the new Platform Design Toolkit 2.2, grown on two years of experience with startups, corporations, and institutions of all kinds. 
Highlights on this release:
  • an updated Transaction Board canvas, now more explicitly helping you to work on reducing transaction costs in interactions;
  • an updated User Guide (2.2);
  • the possibility to instantiate a virtual board for online collaboration, thanks to our partnership with Miro, a leading online collaboration software worldwide.
Download the Platform Design Toolkit Now!
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