Making sense of a transition towards a platform-ecosystem identity is no small feat.
Understanding how to integrate this bold vision in the whole company in order to guide the transformation, engage everybody and succeed is a tremendous challenge.
Earlier on in 2018, we started to collaborate with Farfetch, the biggest platform-marketplace in luxury fashion retail, accompany on a clear path to becoming an ecosystem-centric organization.
This week we share with you a wonderful and authentic interview, by ING platform champion and long term Platform Design Toolkit supporter Ron Kersic, to Yolanda Martin Olivas (Farfetch's Director of Design, Service & Platform) on the struggles, failures, and success of engaging an entire organization throughout a platform transformation journey
It goes without saying that it's pure gold for those that are currently working to scale a transformative message inside an organization — big or small — and generally thoroughly interesting for anyone involved in creating platform narratives that mobilize positive outcomes.
Some of the Interview's key topics:
- how a diverse and large organization can understand platform-ecosystem thinking in clear terms and with a clear vision;
- how to scale a platform narrative building inside complex organizations;
- where the core of resistance is going to show up in your organization for radical ecosystem-centric change;